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The excellent design blog Thisispaper is now available, wait for it, in paper. We queried editor Zuzzana Gasior on the new print mag. 

What is Thisispaper for those unfamiliar?
As Thisispaper we are now running two different, but interweaving projects. Thisispaper Magazine is where we share our inspirations and obsessions from multiple fields of design. Our roots are in the digital world but we find print equally alluring. We started off as an online magazine and continue running it, by we have recently ventured into print and released Thisispaper Magazine Inaugural Issue in paper and ink. Thisispaper Shop is our second, younger brainchild. It’s an online store with hand made products.

Which designers have been selected for the issue, how did you decide who to include?
The full list of featured designers is as follows: Studio Glithero, Faye Toogood, Formafantasma, Phoebe English, Nina Donis, Feilden Fowles Architects; photographers Kanoa Zimmerman and Marcel van der Vlugt; artist Anouk Griffioen. 

The selection process was simple. We decided to feature designers whose work we’re impressed by and who have a strong conceptual background behind their work. We were particularly curious to find out about their creative process so we chose the ones that put emphasis on the process, not just the finished product.

Why do you think a print publication was necessary?
As you will quickly discover when you open the magazine, some of the interviews are quite massive, and were intended to be so from the start. We wanted to explore the designers’ creative processes in depth. Such content lives better in a tangible book that online. While surfing the web, people focus on image and have a short attention span and it’s not the best environment to present content that requires a careful reading. Plus we’re really drawn to the beauty of a printed object, the texture of paper, smell of paint and so on.

Thisispaper.com was an ironic name, but now it has a literal meaning.
Good point. Since Thisispaper is an umbrella term for both the site and the magazine, it now means that digital and print can coexist without undermining one another’s position. This is due to the fact that they are good for different things. The content that we feature online is much more image-based, while for print we look for something that requires more time and effort to absorb.

You're based in Warsaw, does that surprise a lot of your readers?
It does come as a surprise sometimes, but mostly to people in Poland. When they see Thisispaper they don’t expect it to be a Warsaw-based endeavor (love the word). 

The print publication is a very limited run. Why is that? Do you hope to expand? Is it harder or easier to do a print magazine in Poland?
The print publication is not a limited run. We will print as many copies as there is demand for. 250 is the minimal number that we need to reach in the pre-order period to print the magazine, but there is no maximum limit on how many copies we will print. That said, it’s hard to imagine a situation when Thisispaper is available on every newsstand

Nowadays when distribution mostly happens online, printing a ad-free magazine is a comparable experience in Warsaw and everywhere else. It would probably be harder for us, though, is we were trying to attract sponsors.

Where can one get the print magazine?
Online at thisispapershop.com/product/thisispaper-inaugural-issue or soon at some local stores worldwide.

Do you accept contributions and pitches?
We do. See here for possible ways of working with us: welcome.thisispaper.com