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Earlier this month, the English artist's book publisher Visual Editions got a strange message from its printer. One of its more ambitious upcoming titles, a book containing 16 individual maps with extensive hand folding work required, faced production delays of nearly a month. What's worse, since receiving the news, Visual Editions discovered that a slightly larger British operation, the boy band One Direction, had plans for a book with the same title. To prevent a much different book getting lost in a sea of SEO doom, it tweaked the title to Where You Are

Outside of the unpredictable title change, these delays are nothing shocking for a publisher of visual writing. In recent months they've published Tree of Codes from Jonathan Safran Foer with intricate die-cut pages, reissued The Life and Opinions of Tristram Shandy, Gentleman with an entirely new visual layout designed by A Practice for Everyday Life, and coded an accompanying iPad app for another visual retelling of Composition 1, a 1960 work from Marc Saporta, whose physical book takes the form of a case of printed cards.

If you're still foggy on the meaning of visual writing, Visual Editions' own definition is a good starting place: "…visuals aren’t gimmicky, purely decorative or extraneous, but are key to the story they are telling. And without them, that story would be something altogether different."

Upcoming titles from Visual Editions include a visual retelling of Don Quixote and work from Tao Lin, Sheila Heti, and Adam Thirlwell.